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Where did the Russians go for their holidays last summer?

11:53, 17 сентября 2012

The internet Portal “Oktogo.ru” has conducted a research on the customer preferences for the  individual tourism. They analyzed the most popular destinations, the number of days spent in a city, the hotel category  and the budget of the trip by picking 5000 random bookings made by users from different Russian cities. Major cities such as Moscow, Saint Petersburg, Yekaterinburg and Krasnoyarsk took part in the research.

 

“According to the survey results the summer season can be divided in two unequal parts which are June and July-August. The interests of the Russian people during these two periods significantly differ. The absolute leader of the whole season is Russia. The website users took an interest in the hotels of Saint Petersburg, Moscow as well as the the  Black Sea resorts. We have to take into consideration that a part of the trips is related to the business,” comments the General Director of Oktogo.ru Mrs. Marina Kolesnik.  Moreover it is important to know that the majority of bookings for the summer is mostly made in advance. In June they book only the so-called “hot” destinations. In July-August tourists tend to plan their holidays for the “velvet” season and the short week-end trips.

 

Two thirds of the users (58%) who stay at the hotels during their travels picked Russia as their main holiday destination. According to the data presented by All-Russian Center for the Study of Public Opinion, or VTsIOM,  only  5% of citizens cross the border with the tourism goals.

 

Oktogo.ru’s statistics shows that the individual tourists book about 3.8 nights for their stay. The average number of nights is eight  for Spain and two  for Finland. In France and Italy the average number of nights is smaller because the tourists prefer visiting a few different cities during their journey. The longest bookings were made for Tunusia (16 nights) and Brazil (14 nights). The average bill around the world for staying at a hotel is about 15 000 rubles. The cheapest and the most expensive price for a room per night is noted in the European countries and it comes to 384 rubles in Poland and 26 240 rubles in France.

 

In June the tourists seemed to be looking for the more accessible places to go – to non visa countries and not too remote ones.  The popularity of the destinations ranked  in decreasing order was as follows: Turkey (12% of users), Spain (8.3%), Ukraine (5.1%), Bulgaria (3.6%)

 

The preferences change in July though. Here Spain occupies the leading position among the foreign states. The growing interest to such countries as Finland, Thailand, the US and the Czech Republic can be also noticed and  finally Italy, Cyprus and France enter the top-5 of the foreign countries by the end of the summer.

 

The personnel of “Oktogo” remarks that the price for holidays at the Black sea could be compared to the holidays spent abroad. The middle price for a double room at a hotel distanced from the beach in Sochi comes up to 2000-3000 thousand rubles per night. The national resorts benefit only from the cheaper air and train fares.

 

If we focus on the specific cities that attract tourists, Barcelona and its suburbs Costa Dorada and Costa Brava resulted to be the places of major choice. In Turkey Russians prefer Belek area. In Italy they head Rome, Milano, Venice and Rimini. In Cyprus Ayia-Napa, Paphos and Limassol remain the most popular places of holiday destinations for the Russian tourists. And finally in France the traditional leader became Paris as well as the French Riviera resorts such as Nice.

 

The hotel booking statistical data correspond to the airline tickets sales results.  Biletix.ru notes that the most popular overseas destinations among the Russians during the summer were Spain, Thailand, Israel, Great Britain and France. The most popular Russian destinations became Sochi, Mineralnie Bodi, Saint Petersburg and Anapa.

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